Project: STRABAG Real Estate
Investors folder with (pop-up) effects
Background
Innovative investor folders with interactive pop-up effect
STRABAG Real Estate is one of Europe’s leading construction groups and regularly presents large-scale infrastructure and real estate projects to investors, partners and decision-makers. For a particularly important presentation, a print product was to be created that not only informs but also impresses – a portfolio that conveys the architectural and structural quality of the projects just as strongly as the STRABAG Real Estate brand itself.
Together with the renowned design agency vektorama.city an extraordinary investor folder with integrated pop-up elements was developed that makes complex building projects three-dimensional and tangible.
The challenge
Exclusive investor folders for lasting impressions
The biggest challenge was the precise technical implementation of the pop-up constructions, as they had to be robust, fold neatly and at the same time exactly reflect the design vision of Vectorama.city.
In addition, a premium look and feel was required that reflected the STRABAG Real Estate identity without appearing overloaded. The interplay of form, color, mechanics and material had to be perfectly coordinated.
Project
Exceptional pop-up investor folder for business success Construction innovations
Industry
Building industry innovations
Customer
Strabag
Solution
In close coordination with the STRABAG Real Estate team and the designers at vektorama.city, we developed a production concept that ideally combines design aesthetics and technical feasibility.
The portfolio was created in several prototype loops:
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Fine-tuning of the pop-up mechanism (multi-layer punched parts, precise folded edges)
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Selection of high-quality, stable materials
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Print optimization for clear lines, precise architectural representation and high-quality colour effects
Thanks to the perfect cooperation of all those involved, it was possible to realize a product that is both technically sophisticated and visually impressive – a true print masterpiece.
Result
The investor folder was a complete success. The pop-up elements provided an immediate “aha” experience when opened and presented STRABAG Real Estate projects in a way that clearly stands out from classic presentation documents.
The product impressed with its precision, value and brand strength – and made a lasting impression on investors. STRABAG Real Estate praised the folder as one of its strongest physical presentation aids in recent years.
…and what does the customer say?
“At STRABAG Real Estate, we are absolutely thrilled with the outstanding realization of the investor portfolio with pop-up elements through the collaboration with vektorama.city and Sorkin Media Solutions GmbH. This portfolio is more than a visual attraction - it functions as a powerful tool that fascinates investors. Thank you very much! See you soon for new projects. ”
VerenaMarketingmanagerin
Pop-up books and folders as persuasive marketing tools
Pop-up constructions offer enormous advantages for brands that want to explain complex content clearly or emotionally charge projects. They make it possible to not only show information, but to bring it to life. This increases dwell time, understanding and recall value – decisive factors in high-quality B2B marketing, pitch situations or investor presentations.
Pop-up folders are particularly suitable for sectors such as construction, architecture, real estate, technology, science or luxury goods. Where visualization plays a major role, three-dimensional paper mechanics create a clarity that classic brochures cannot achieve. At the same time, they convey value and innovative strength – two characteristics that customers and investors immediately associate with the brand.
At Sorkin Media Solutions, we develop pop-up books, presentation folders and specialty print products that are both creatively and technically impressive. Our projects are created in close collaboration with design and marketing teams to ensure that concept, mechanics and brand impact are in perfect harmony. Precise die-cutting, stable constructions, premium materials and high-quality printing are a matter of course for us.
Companies that use pop-up folders or pop-up books benefit from a unique marketing tool: eye-catching, high-quality, interactive and immediately memorable. Especially in presentations, workshops, trade fairs or in direct discussions with customers, a moment is created that has an impact – because it surprises, inspires and remains in the memory.
Frequently asked questions
How does the investor folder with pop-up elements work?
The folder unfolds into interactive layers thanks to a smart folding and pop-up mechanism, enabling an exciting 3D experience – without any additional aids.
Can the investor folder be customized?
Yes, it’s fully customizable – from colors and logos to tailored content to best reflect your brand.
For which occasions is this pop-up folder suitable?
Perfect for investor meetings, annual financial statements or construction projects – it highlights any context with its interactive presentation.
What advantages does an investor folder with PopUp offer over conventional ones?
It combines visual appeal with interactive depth, creates a lasting effect and uniquely improves stakeholder engagement.
How sustainable are investor portfolios with pop-up elements?
We use environmentally friendly materials and sustainable production methods – for a long-lasting and ecological version of Sorkin Media Solutions GmbH.